Launching #bloxbooks Sept. 17/19

Hey gang!

I’m starting a new regular topic called #bloxbooks.

It will showcase any recent books I’ve read and extracted elements that I believe are relevant to changing career paths or approaching life in a more creative + technical way.

My first book for this campaign is, Emergent Strategy by Adrienne Maree Brown.

Photo of book Emergent Strategy by Adrienne Maree Brown

The quote below is actually taken from the author’s blog. I find it ultra relevant as I search for the right company culture to work with.

Company culture is the personality of a company. It defines the environment in which employees work. Company culture includes a variety of elements, including work environment, company mission, value, ethics, expectations, and goals. – Definition from www.thebalancecareers.com

Brown’s post resonates with me, because it is primarily focused on trust and in my interpretation, what we should experience as Sellers & Buyers in the marketing, advertising and public relations industry.

Have a read and please let me know what you think!

trust the people who move towards you and already feel like home.

trust the people to let you rest.

trust the people to do everything better than you could have imagined.

trust the people and they become trustworthy.

trust that the people are doing their work to trust themselves.

trust that each breach of trust can deepen trust or clarify boundaries.

trust the people who revel in pleasure after hard work.

trust the people who let children teach/remind us how to emote, be still, and laugh.

trust the people who see and hold your heart.

trust the people who listen to the whales.

trust the people and you will become trustworthy.

trust the people and show them your love.

trust the people.

My favorite is: Trust the people who listen to the whales.

Psychology Today says, “Creativity comes through personal ecstatic experience, play, and a kind of osmosis: “Research conducted at the University of Kansas concludes that people from all walks of life show startling cognitive improvement — for instance, a 50 percent boost in creativity — after living for a few days steeped in nature.”

Do YOU believe in this? Why don’t we try?!

Organize a nature retreat for your team, or implement weekly yoga classes set outdoors. I remember when things got tough at my previous corporate job, I would schedule 5K runs at lunch to clear my brain and reset my mind to returning to a high performance environment (my job was that demanding).

I can usually say, if my body demands more exercise, it may be a sign of burnout, so it is imperative to carve out physical, mental and spiritual time to take care of yourself.

Do you feel this way when you’re overworked? Books can help, no?

The power is in us to incite wonder and change! 

Talk soon!

Redux – A Work in Progress

(Title inspiration: Reduxwood West)

Hi everyone!

You can find the original blog post under the name A Work in Progress (you can also find it under Technical Work on my homepage).

Since determining that my actual most fit vocation is art/creative direction (yay!), I had to update the original post for transparency and accuracy. I guess the act of doing that is responsible!

Another thing to clarify – saying ‘customized content solutions’ is just a more ambiguous way of saying art/creative direction. And, saying ‘define or refine your brand’ is my way of slowly dissecting the meaning of Digital Presence. Is it not crazy to think only half a year ago I didn’t respect my artistry (and 20+ years of it)?! INSANE!

So, without further ado…enjoy!

Blox is an artistic identity that was developed in the early 2000s. Since then, it has become a moniker for Chona's creative and technical work embodying explorations of (a concept she developed called) Digital Pre

 

Tweedle Seller & Buyer Lookin’ Right

5F3E09B7-5BCD-42CA-B42F-CDFF95AA6189

Passion & Efficiency

a.k.a. passion & efficiency (2)

Past Experience

I dedicated 10 years at Bell Mobility, delving into telecommunications via customer experience, account management and solution selling. The entire experience was life-changing. It gave me the ability to think (2)

Copy of Untitled Design (1)

Fruit Salad

Hi everyone!

These are the kind of stories I love telling my daughter, Bishop. I want her to understand linearity and its purpose. So in the most basic of elements, the beginning and an end. Also, inserting subject matter that she is currently familiar with, like numbers, colours and fruits. Her stories lately start with, “One day!” as if she is saying ‘today’ with so much resolve, confidence and sobriety. She is not referring to daydreams in or of the future. It is a great mentality that I sometimes wonder (with my preposterous ability to downgrade), did she get that from me?

The answer is: Yes, she did.

Enjoy!

Abstract – the / an / not / which village are you from

She bombed down the hill, biting her teeth into a teal blue apple. The shiny surface reflected confidence and her sobriety. She was going to win this game! But then suddenly, the mysterious sasquatch was coming. She could hear his roar and he zoomed through the trees landing victoriously onto a pile of soft snow. His green tuque made him look like a kiwi fruit. Bishop was suddenly starving, but there was no time to stop.

A team of yellow capricorns danced around the finish line, laughing and hiccuping at the sight before them. The orange judge was serious and studious. He seemed to bear more focus on his clipboard than on the race. Flipping her hair and toying with the pens behind her ears, another judge was vivacious and fixated. Her red dress was imprinted with marigold polka dots and it swayed in the warm breeze felt by all at Sunshine Village.

Village A is competitive. Always looking for the advantage. Has an alarming penchant for recognition, which bears a sense of positivity in their pursuits. Village A is not at first welcoming, but becomes comfortable if their surroundings seem to agree. 

Suddenly, Chona came flying down the narrow corridor wearing a vintage, pink, one-piece snowsuit she found at Value Village precisely 10 years ago. There was no one behind her at this point, so she raised her arms proclaiming, “Funny. These bags seem heavier than they were yesterday. My stuff must have grown!” The clock was ticking down to the last few seconds, then a huge bell signalled the end of the race.

Village B is innovative. Always looking for the answer. Has an alarming penchant for reassurance, which bears a sense of positivity in their pursuits. Village B is not at first welcoming, but becomes comfortable if their surroundings seem to agree.

The champions switched outfits (because that’s what champs do when they win) and all stood boldly on the podium, waving arms, pleasing the crowds who came to watch them.

“Purple purple. The medals are purple! That is so cool!”

SEO

Hi everyone!

Just a short burst of info here. What are you drawn to? Do the colours play a significant role in your interpretation? What connections can you make with the chosen imagery attached to each hashtag?

A perfect brainstorming exercise for design newbies – make a list under each hashtag including transferable elements (actual aspects and items like a brand name or object) and attributes (descriptions and words) for each. Aim for 50 answers each, then narrow down to your top 10 answers, then again to top 3, then top 1. What conclusion can you draw from this experiment?

Always remember the acronym PRAC – Popularity, Relevance, Authority & Credibility. This will help you target your audience and ensure that your content is set up to improve your overall search engine ranking. Yes, yes…SEO is a lot more complex than a simple acronym, but sometimes starting off with something more general helps you to develop your digital marketing strategy or plan more succinctly down the road. I will have to get into this topic with greater detail in the near future!

8516971dc8824311b90739d6057393fc_Moment

3BC9F832-AADE-448A-A8C6-FBD0EEE0A5CE

FA7C92B5-50E1-40FE-A711-714E4251A799.jpg

B63AA3B1-EB38-4600-A85B-35C7CC4B6A72.jpg