I want to make 2024 the year to share some insights. I have time! You have time! We all have time! While perfecting pour-overs, tackling big hills on runs, or when driving into work – these are all great opportunities to listen and learn something valuable, even if just one small concept, it could turn into a big change-maker!
First up is the Cube of Creativity by marketing strategist Andrew Davis. This framework can help marketers leverage their creative process to promote innovation and encourage better outcomes.
To apply this shift in mindset, we need to be open to embracing constraints, defined by the four sides of a cube –
1 – Eliminate the Unnecessary
2 – Define a Single, Measurable Outcome
3 – Add Unreasonable Creative Constraints
4 – Raise the Stakes
To learn more, check out this episode of the Social Media Marketing Podcast with Michael (Mike) Stelzner – https://bit.ly/3TV2D8T
You can also find more details here – https://bit.ly/3TRFJiF
Hope everyone is off to a productive and fulfilling new year!