2024 – The Year of Insights

I want to make 2024 the year to share some insights. I have time! You have time! We all have time! While perfecting pour-overs, tackling big hills on runs, or when driving into work – these are all great opportunities to listen and learn something valuable, even if just one small concept, it could turn into a big change-maker!

First up is the Cube of Creativity by marketing strategist Andrew Davis. This framework can help marketers leverage their creative process to promote innovation and encourage better outcomes.

To apply this shift in mindset, we need to be open to embracing constraints, defined by the four sides of a cube –

1 – Eliminate the Unnecessary
2 – Define a Single, Measurable Outcome
3 – Add Unreasonable Creative Constraints
4 – Raise the Stakes

To learn more, check out this episode of the Social Media Marketing Podcast with Michael (Mike) Stelzner – https://bit.ly/3TV2D8T

You can also find more details here – https://bit.ly/3TRFJiF

Hope everyone is off to a productive and fulfilling new year!

Published by

Chona Fe Canlas - Writer. Artist. Designer.

Chona creates powerful content poised on the edge of innovation and the mainstream. She seeks out new concepts and strategies aimed to help businesses advance in branding, marketing & sales. She specializes in creative/technical writing, brand strategy and art direction.

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